The Start-Up Business Planner & Workbook is a structured business building guide designed to help new and aspiring beauty entrepreneurs launch with clarity, confidence and strategy. This workbook walks you through the foundations of building a profitable beauty business from the ground up, with step-by-step planning templates, branding clarity exercises, financial set-up guidance and operational structure.

Created for beauty professionals who want to move from idea to execution with a clear plan, strong systems and long-term business vision.

What’s Inside

Business Foundations

• Defining your business vision and goals

• Ideal client profiling and niche selection

• Service menu creation and pricing clarity

• Branding foundations and business identity

Set-Up & Systems

• Legal and operational checklist

• Banking, insurance and business registration guidance

• Booking policy framework and client terms

• Business budget planning and expense tracking

Client Attraction & Marketing

• Marketing basics for new beauty businesses

• Social media planning worksheets

• Content ideas and posting structure

• Client funnel and retention planning

Daily Operations

• Weekly planner templates

• Productivity structure and habit building

• Growth tracking pages

• Client care and communication planning

This workbook combines mindset, business strategy, branding readiness and practical execution tools.

Who This Is For

• New beauty entrepreneurs

• Lash and brow artists planning to launch

• Home-based and salon start-ups

• Students transitioning into business ownership

• Any service-based beauty professional starting out

Ideal for those who want to launch strong, stay organised and operate like a professional from day one.